Sharing ideas and building connections

Our 2023 graduates

  • $65,393

    average business analytics starting salary

The Business Analytics and Digital Strategy Forum aspires to share ideas and build connections among faculty, students, and industry partners. It aims to delve into the discipline’s key issues of advancing growth and effectiveness of business analytics, artificial intelligence, and digital strategy by providing:

  • Roundtable discussions for industry leaders and experts to share ideas about emerging questions.
  • Virtuous cycle between applied academic research, industry applications, and critical questions.
  • Interactive sessions and networking events.
  • Opportunities to explore trends and collaborate on solutions.

Forum membership committment

BUSAN-Symposium-panel

Opening the door for collaboration

Members share expert insights, exchange ideas, and brainstorm solutions

The Business Analytics and Digital Strategy Forum was created due to the ongoing success of the college’s annual Business Analytics Symposium, which is held in Des Moines, Iowa. The symposium, Iowa’s premier analytics event, brings together thought leaders and analytics professionals from some of the nation’s leading insurance, financial services, marketing, and manufacturing companies. The symposium opened the door for collaboration among business and industry experts throughout the Midwest.

Providing opportunities for growth

Members offer critical support for student learning and academic success

Support from our membership helps improve the quality of future business analytics and digital strategy leaders by impacting students’ lives and assisting them in completing their degrees. It also helps fund learning activities that foster academic achievement and provide meaningful growth opportunities. Corporate membership dues help provide:

  • Two to three summits annually for more in-depth learning and small-scale networking.
  • Learning activities, such as the AI Hackathon.
  • Merit-based scholarships.
  • Professional certification opportunities for our highest achieving students.

Forum members benefit from exclusive student engagement opportunities, including first-in-line invitations to present to student clubs, participate in classroom activities, host site visits, sponsor case studies, and collaborate on independent research projects.

Kevin-Scheibe

The forum provides an exciting opportunity to connect industry leaders with our talented faculty and students, sparking real-world projects, scholarships, and dynamic collaborations.

Kevin Scheibe, chair, Department of Information Systems and Business Analytics

Peer-Networking

Opportunities for engagement

Members serve as partners in research and professional development opportunities

Opportunities for engagement occur in many ways, including:

  • Annual Ivy Business Analytics Symposium.
  • Programs and opportunities to help members to upskill interested employees.
  • Thought leadership for emerging issues in business analytics and digital technology.

Forum membership commitment

We aim to be your partner on a broad range of business challenges while addressing strategic issues and solving problems rather than building technical expertise.

The forum is governed by a committee with one representative from each industry participant. This committee meets semiannually to discuss forum activities and business networking. Organizers plan to build the forum with partners from 12-15 organizations, with no direct competition among the group.

Are you interested in becoming a part of the Business Analytics and Digital Strategy Forum? Connect with us to learn more about the opportunities.

Benefits of membership

  • Impact students’ lives and shape their future, while improving the quality of tomorrow’s industry leaders.
  • Gain awareness and recognition within the local business community, bolstering your reputation and influence among key stakeholders in Iowa.
  • Enjoy unique learning opportunities and the chance to network with like-minded professionals, fostering meaningful connections and professional growth.

Partners and members are guaranteed sponsors of the annual Ivy Business Analytics Symposium and theme-based summits.

MidAmerican Energy Company
MidAmerican Energy Company
Iowa Department of Management
John Deere
Kingland
Kingland
MidAmerican Energy Company
pwc
EMC Insurance
EMC Insurance
Business-Analytics-Sympoisum

Business Analytics Symposium

Iowa’s premier analytics event brings together analytics professionals and decision makers from some of the nation’s leading insurance, financial services, marketing, and manufacturing companies.

Connect with us

Wei Zhang

Director, Business Analytics and Digital Strategy Forum
Kingland Faculty Fellow in Business Analytics
Associate Professor, Marketing
Associate Professor, Information Systems and Business Analytics
wtzhang@iastate.edu
515-598-6268

Kevin Scheibe

Chair, Department of Information Systems and Business Analytics
Union Pacific Professor of Information Systems
Professor, Information Systems and Business Analytics
kscheibe@iastate.edu
515-294-0545