Students at the Debbie and Jerry Ivy College of Business learn early in their college career the added value of having an internship before graduation.
Over the summer, Ivy students engaged in a wide range of internships to add real-world experience to their resumes before they graduate. Meet Avery Smith, who shared why a summer internship added value to her education.
Smith, a sophomore from Forest City, Iowa, studying marketing and event management, spent her summer as an advertising and media relations intern with Cambridge Investment Research, Inc. in Fairfield, Iowa.
As the advertising and media relations intern, Smith was involved in many projects, including assisting the team with local and national sponsorships and advertising. She researched information and wrote up proposals for the best advertising and sponsorship opportunities, then helped coordinate deliverables. Working with others on the team was crucial to ensure all deadlines were met and every component was complete.
Cambridge has an internship program called The Next Step that highlights the importance of using an internship as a learning opportunity. Through this program, Smith was able to job shadow anyone in the company to learn their responsibilities on a daily basis. The design of The Next Step program allowed Cambridge interns to be immersed in the company culture immediately and gain industry knowledge.
