Creating opportunities to better serve our students, alumni, and community
The Debbie and Jerry Ivy College of Business at Iowa State University launched the Ivy Business Analytics and Digital Strategy Forum to connect with Iowa businesses and share knowledge and experiences in the areas of business analytics, artificial intelligence, and digital strategy.
The forum aspires to be a world-class consortium for students, educators, and industry partners. The college has successfully launched two additional forums in recent years, including the Ivy Supply Chain Forum and the Ivy Sales Forum.
“This new forum will allow us to build a closer partnership with local companies to further advance our university’s land-grant mission,” said Raisbeck Endowed Dean David Spalding. “Its various experiential learning initiatives will benefit our students, Iowa businesses, and the college.”
Working with partners and members, the forum oversees different activities, including organizing the annual Business Analytics Symposium, introducing live cases in the classroom, and facilitating faculty research projects with a focus on business analytics, artificial intelligence, or digital strategy.
“This new forum will allow us to build a closer partnership with local companies to further advance our university’s land-grant mission. Its various experiential learning initiatives will benefit our students, Iowa businesses, and the college.”
— Raisbeck Endowed Dean David Spalding
“We are really excited about the new forum,” said Wei Zhang, director of the Ivy Business Analytics and Digital Strategy Forum and Kingland Faculty Fellow in business analytics. “Because of the generous support from our industry partners, we are able to help students through programs such as case competitions and merit-based scholarships. We look forward to working with our industry partners to create more opportunities and better serve our students, our alumni, and our community.”
The first scholarship ceremony, sponsored by the forum, was held on October 3 where $30,000 in scholarships was awarded to 15 students. View more images from the scholarship ceremony on Ivy social media: Facebook and LinkedIn.
Founding partners of the forum include American Equity, Iowa Department of Management, and MidAmerican Energy. Founding members of the forum include PwC, Kingland Systems, EMC Insurance, John Deere, Principal Financial Group, Chevron Renewable Energy Group, and the Center for Industrial Research and Service (CIRAS).
Learn more about the Ivy Business Analytics and Digital Strategy Forum.
For more information, contact Wei Zhang, forum director, associate professor of marketing, and associate professor of information systems and business analytics.
October 11, 2024
